This show who own’s which companies in the beauty industry. It makes you think about some of these “natural” companies that are controlled by some of the worst offenders of toxin use in skin care.

Clorox Burt’s Bees

Estee Lauder Stila, Aramis, Aveda, Clinique, Jane, Tommy Hilfiger Fragrances, Bobbi Brown, Presecriptives, MAC, Origins, Donna Karan cosmetics, Jo Malone Perfumes, Bumble + Bumble, Kate Spade Beauty, Crème de la Mer.

L’Oreal The Body Shoppe, Maybelline, Lancome, Helena Rubinstein, Kiehl’s, BioMedic, Cichy, Biotherm, Giorgio Armani Parfums, Ralph Lauren Pafums, Shu Uemura, Ombrelle, Redken, Matrix, Farnier, and La Roche Posay

Procter & Gamble Cover Girl, Max Factor, Clairol, Olay, Noxzema, Pantene, Vidal Sassoon

Johnson & Johnson Neutrogena, Aveeno, Clean & Clear, PersaGel, RoC, Retin-A and Renova

Revlon Almay, Ultima II

Sheishedo Cle de Peau, Decleor, NARS and Sea Breeze

Beiersdorf La Prairie, Nivea, Basis, Eucerin and Juvena of Switzerland

Do you know of any others to add to the list? Let me know!

“Pinkwashing Definition: a term used to describe the activities of companies and groups that position themsevles as leaders in the struggle to eradicate breast cancer while engaging in practices that may be contributing to rising rates of the disease.”

Think of companies that plaster that pink ribbon on their products to appear supportive, yet their products are filled with the exact ingredients that are being studied for links to breast cancer. Avon. Revlon. Estee Lauder.

According to the book, Jeanne Rizzo of the Breast Cancer Fund said “If they’re concerned about the cause and prevention of the disease – and I don’t know how they could not be – Estee Lauder, Revlon and Avon ought to be in the leadership on this issue, not having to be pushed into it,” Rizzo said. “When new knowledge comes to you that your product contains problematic ingredients, if you were authentic in your support for breast cancer, you would be vigilant in addressing that.” The book goes on to say: “Instead, the pink-ribbon cosmetics companies defend their use of hazardous chemicals (’it’s just a little bit’) and fight to keep their industry unregulated. It points out a lack of sincerity about the issue. They chose breast cancer because it’s women and that’s their market.”

Wow! Fighting words, I’d say! We as women need to pay more attention to what we are supporting is the lesson I have learned. If we want to support breast cancer research, we should donate directly to the organizations that do the research, instead of supporting companies that may be doing more harm than good.